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The Full Story

  Gifted Mind State is a New York based brand founded in 2015 by myself Yung Eli, an independent hip hop artist. Initially, the brand started as merchandise to promote my music. However, it has since evolved and expanded into something greater than that . The brand aims to cater to free thinkers who refuse to conform to sheepish mentalities. 

  Over time, my mindset started to shift the more I educated myself, and I adopted a plant based lifestyle in 2021. Through my health journey, i discovered that being healthy is more than just consuming nutritious food and taking supplements. It's also about what we listen to, watch, and say. Mental health is just as important as physical health. my music shifted to provide healthy positive affirmations, which I now live by. my goal is to contribute positively to society and help people mentally liberate themselves.

  Gifted Mind State is a brand that stands for accountability, self awareness, self care, self love, and knowledge of self. The brand's main mission is to help people feel great both inside and outside. GMS is here to help educate, motivate and elevate.

  At Gifted Mind State, I believe in the power of individuality and self expression. the brand is more than just a name, it's a reflection of my commitment to providing unique, personalized products that resonate with those alike leading by example.

  Unlike mass produced items, every product at Gifted Mind State is meticulously crafted to order. From my conscious fashion forward clothing and organic skincare products, each item is made with care and attention to detail, ensuring that it meets my high standards of quality and craftsmanship.

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